Rias is an initiative to keep the handmade techniques alive.

Focusing on two ancient crafts of India, Dabu/bagru & hand block printing onto handwoven fabrics, it is a cocktail of ancient printing & weaving techniques of Rajasthan & West Bengal.
An attempt to keep these crafts alive, Rias Jaipur is a bridge between the artisanal skill & modern designs. The aim is to innovate and create striking outfits, using a combination of old techniques and our modern design skills.